This bold pronouncement roused the Chester proprietors and the innkeepers along that route to fury. They threatened Payton with opposition to his Birmingham, Oxford, and London coaches if he did not break his connection with Lawrence, and when Payton declined to listen to them, established themselves as a confederacy at the “Raven and Bell,” just vacated by his partner, and put the “Defiance” coach on the road to London, by Worcester. Lawrence, in his turn, perhaps somewhat alarmed by the storm he had raised, issued an advertisement, thanking the public for their patronage, and entreating further support in his attempts to open up a direct road to Holyhead. Without this encouragement, he said, “several years’ labour and great expense he has been at (together with the great advantage to the town of Shrewsbury) would be entirely lost.”
He was not content with advertising, but travelled largely, and waited upon many people of influence for their interest in obtaining the improvement of the route on which he had set his heart; and prevailed upon several persons who had been upper servants in great English families to establish inns at the several stages. His exertions were not fruitless. Several of the principal travellers began to travel the Shrewsbury route, and not only saved some miles and avoided the Conway ferry, but had the additional advantage of superior accommodation. Lawrence had a powerful ally in the press, and the _Shrewsbury Chronicle_ is early found recording successes. Thus, February 3rd, 1781, the Editor “is happy to inform the publick that the travelling through this town daily increases,” and from that time proceeded to record the names of important personages who passed through, in preference to Chester. In the same year Lawrence still further enlarged his views, and inspired the _Chronicle_ with the statement: “We have not a doubt, from the rapid increase of business on this road, that, if proper application is made, one, if not both, of the Irish mails will pass through the town.” He had, in fact, been making interest with the Post Office to that end. The mails of that day, however, were not coaches, but mounted postboys; the first mail-coach in England not being established until August, 1784.