“One of our greatest mistakes was the failure to realize the value of _réclame_, of publicity, propaganda, advertising, or whatever you choose to call it, until it was too late.” (Berlin was showing one of our great “Hun” pictures in her principal cinemas at the time of my visit, partly for the amusement of seeing themselves as others see them, but chiefly as an example of how they “missed a bet” in not discovering how the “movies” could also be “mobilized” for war ends.) “The United States was finally led astray and brought into the war chiefly because England and France made skilful use of propaganda, because they controlled the great avenues of the transmission of news. It looks like a silly, childish little trick for the Allies to take our cables away from us—along with our milch cows—but it is really very important, for they keep on telling unrefuted lies about us as long as it serves their purposes. Now that they have a clear field, they will discolor the facts more than ever. They censored, doctored their public prints far more than we did. See how they dare not even yet publish the terms of the treaty that was handed us at Versailles; yet we have had them here in Germany for days. Even the French Chamber and the American Senate got them first from our papers. Open diplomacy indeed! There never was a time during the war that French and English and, when we could get them, American papers could not be bought at any kiosk in our larger cities. Look at Haase, who publishes daily the strongest kind of attacks on the government, quite openly, while the newspapers of Paris are still sprinkled with the long white hoofprints of the censor.
“We admit our fault—and we are now paying for it. This publicity was one of the ‘perfectly legitimate’ moves in the crooked game of war, one of the cleverest of the tricks, and we overlooked it, thanks to the thick heads of our diplomats! It was perhaps the deciding factor. The English with their shopkeeper souls; the French, crudely materialistic under their pretended love of art; the traitorous Italians—were not equal all together to downing us. But when they succeeded in talking over America, a great big healthy child overtopping them all, naïve, inexperienced, rather flattered at being let into a man’s game, somewhat hysterical”—I am putting things a bit more baldly than I ever heard them stated, but that is what was meant—“we might have known it was all over with us. Now we are in a pretty predicament. We have no national wealth left, except our labor, for we have given up everything else. We cannot even emigrate—except to Russia. My children will see a great combination with them, unless this Bolshevism sweeps all before it now while the bars are down.