If now it is a natural gift which must prescribe its rule to art (as beautiful art), of what kind is this rule? It cannot be reduced to a formula and serve as a precept, for then the judgement upon the beautiful would be determinable according to concepts; but the rule must be abstracted from the fact, _i.e._ from the product, on which others may try their own talent by using it as a model, not to be _copied_ but to be _imitated_. How this is possible is hard to explain. The Ideas of the artist excite like Ideas in his pupils if nature has endowed them with a like proportion of their mental powers. Hence models of beautiful art are the only means of handing down these Ideas to posterity. This cannot be done by mere descriptions, especially not in the case of the arts of speech, and in this latter classical models are only to be had in the old dead languages, now preserved only as “the learned languages.”
Although mechanical and beautiful art are very different, the first being a mere art of industry and learning and the second of genius, yet there is no beautiful art in which there is not a mechanical element that can be comprehended by rules and followed accordingly, and in which therefore there must be something _scholastic_ as an essential condition. For [in every art] some purpose must be conceived; otherwise we could not ascribe the product to art at all, and it would be a mere product of chance. But in order to accomplish a purpose, definite rules from which we cannot dispense ourselves are requisite. Now since the originality of the talent constitutes an essential (though not the only) element in the character of genius, shallow heads believe that they cannot better show themselves to be full-blown geniuses than by throwing off the constraint of all rules; they believe, in effect, that one could make a braver show on the back of a wild horse than on the back of a trained animal. Genius can only furnish rich _material_ for products of beautiful art; its execution and its _form_ require talent cultivated in the schools, in order to make such a use of this material as will stand examination by the Judgement. But it is quite ridiculous for a man to speak and decide like a genius in things which require the most careful investigation by Reason. One does not know whether to laugh more at the impostor who spreads such a mist round him that we cannot clearly use our Judgement and so use our Imagination the more, or at the public which naïvely imagines that his inability to cognise clearly and to comprehend the masterpiece before him arises from new truths crowding in on him in such abundance that details (duly weighed definitions and accurate examination of fundamental propositions) seem but clumsy work.