“SIR,—For distinction, honour, and fame, your marvellous winning Modus is worthy of its renown. I am happy in asserting it has won me 4,220_l._ nett so quickly and readily this season. Accept the 200_l._ enclosed.—I am, &c.
“Mr. M. undoubtedly considers his winning Modus an infallible one. Mr. G. Melville certainly considers it is too. At any rate, Mr. Melville is the very fortunate winner of upwards of 6,400_l._ 6,400_l._ at once is a tangible criterion as to its great worth for procuring these heavy winnings. Mr. Melville forwards a sum of money with his congratulations, as a present. Mr. M. will please accept the same.”
“SIR,—Do me a favour in accepting the enclosed cheque for 50_l._ Through the instrumentality of your certainly very successful winning Modus, I am, to my infinite pleasure, quickly becoming a certain and never-failing winner of thousands; for already has its golden agency marvellously won me 3,400_l._
In conclusion, this benefactor of his species says: “For this successful winning ‘Modus,’ and its infinite riches, forward a stamped directed envelope, addressed Mr. M., Rugby.” That is all. Forward a directed envelope to Rugby, and in return you shall be placed, booted and spurred, on the road to infinite riches. If, starting as a beggar, you allow your head to be turned by the bewildering pelting of a pitiless storm of sovereigns, and ride to the devil, Mr. M. is not to blame.
The astounding impudence of these advertising dodgers is only equalled by the credulity of their dupes. How long Mr. M. has presented his precious “Modus” to the sporting public through the columns of “horsey” newspapers, I cannot say; but this much is certain: that according to his success has been the proportion of vexation and disappointment he has caused amongst the geese who have trusted him. We are assured that impostors of the M. school reap golden harvests; that thousands on thousands weekly nibble at his baits; consequently thousands on thousands weekly have their silly eyes opened to the clumsy fraud to which they have been the victims. But M. of Rugby flourishes still; he still vaunts the amazing virtues, and the beauty, force, and power of his “Modus,” and brags of this week’s eminent and moneyed success as though it were a matter of course. Mr. M. of Rugby is less modest than some members of his fraternity. Here is an individual who affects the genteel: