The picture palace, indeed, is assuming the functions of the illustrated newspaper, and is governed by like laws. The more personal and immediate the news, the more pleased are the beholders. So there is an increasing effort to supply upon the screen in life and motion what the papers are recording in print and illustration. One can almost hear the phrase that will soon become general, "Animated news of the moment." Already the French are showing us the way. In Paris one is able to visit a picture palace for 25 centimes at any time between noon and midnight and see, upon the screen, the events of the hour in photographic action. As fresh items of news, or, rather, fresh sections of film, are received, they are thrown upon the screen in the pictorial equivalent of the paragraphs in the stop press column of the newspapers, earlier items of less interest being condensed or expunged in the true journalistic manner to allow the latest photographic intelligence to be given in a length consistent with its importance.

It is obvious that this branch of the business must fall largely into the hands of the unattached or independent worker, who bears the same relation to the picture palace as the outside correspondent to the newspaper. A firm engaged in supplying topical films cannot hope to succeed without amateur assistance. No matter how carefully and widely it distributes its salaried photographers, numberless events of interest are constantly happening--shipwrecks, accidents, fires, sensational discoveries, movements of prominent persons, and the like, at places beyond the reach of the retained cinematographer. For film intelligence of these incidents the firm must rely upon the independent worker.

Practical Cinematography and Its Applications — Part 5

Curiously enough, in many cases, the amateur not only executes his work better than his salaried rival, but often outclasses him in the very important respect that he is more enterprising. Acting on his own responsibility, he knows that by smartness alone can he make way against professionals. Only by being the first to seize a chance can he find a market for his wares. Thus when Blériot crossed the English Channel in his aeroplane it was the camera of an amateur that caught the record of his flight for the picture palaces, although a corps of professionals was on the spot for the purpose. True, the successful film showed many defects. But defects matter little compared with the importance of getting the picture first or exclusively. Similar cases exist in plenty. The amateur has an excellent chance against the professional. His remuneration, too, is on a generous scale. The market is so wide and the competition is so keen, especially in London, which is the world's centre of the cinematograph industry, that the possessor of a unique film can dictate his own terms and secure returns often twenty times as great as the prime cost of the film he has used.

Practical Cinematography and Its Applications — Part 5