The 2010 Football League Two play-off Final was an association football match played on 30 May 2010 at Wembley Stadium, London, between Dagenham & Redbridge and Rotherham United. The match determined the fourth and final team to gain promotion from Football League Two, English football's fourth tier, to Football League One. The top three teams of the 2009–10 Football League Two season gained automatic promotion to League One, while the teams placed from fourth to seventh took part in play-off semi-finals; the winners competed for the final place for the 2010–11 season in League One. Rotherham United finished in fifth place while Dagenham & Redbridge ended the season in seventh position. They defeated Aldershot Town and Morecambe, respectively, in the semi-finals.
The final, refereed by James Linington, kicked off around 3p.m. in front of 32,054 spectators. Both sides had early chances to score but in the 38th minute, a low cross from Damien McCrory found Paul Benson in space who scored with a curling shot into the bottom corner of the Rotherham goal. Within a minute Rotherham's Ryan Taylor ran between two defenders to head past Tony Roberts from a Kevin Ellison cross, making the score 1–1 at half time. Danny Green put Dagenham back into the lead eleven minutes after the restart with a low strike past Andy Warrington in the Rotherham goal. Taylor scored the equaliser in the 61st minute from inside the Dagenham penalty area. With 20 minutes remaining, Rotherham failed to clear a corner and the ball fell to John Nurse whose shot took a deflection off Ellison, past Warrington and into the net to make it 3–2. No further goals were scored and Dagenham were promoted to League One.
Dagenham & Redbridge ended their following season in 21st position in League One and were relegated back to League Two. Rotherham ended the next season in ninth place in League Two, two places below the 2011 play-offs.
Route to the final
Rotherham United finished the regular 2009–10 season in fifth place in Football League Two, the fourth tier of the English football league system, two places ahead of Dagenham & Redbridge. Both therefore missed out on the three automatic places for promotion to Football League One and instead took part in the play-offs to determine the fourth promoted team. Rotherham United finished nine points behind Rochdale (who were promoted in third place), ten behind Bournemouth (who were promoted in second place), and twenty behind league winners Notts County. Dagenham & Redbridge ended the season one point behind Rotherham United.
Dagenham & Redbridge's opponents in their play-off semi-final were Morecambe with the first match of the two-legged tie taking place on 16 May 2010 at Victoria Road in Dagenham. Paul Benson scored the opening goal of the game after four minutes for Dagenham after Morecambe's goalkeeper Barry Roche pushed out Josh Scott's header. Scott then scored a 19-minute hat-trick to make it 4–0 with more than half an hour remaining. Benson scored his second and Dagenham's fifth midway through the second half; before Scott scored his fourth three minutes later. The match ended 6–0 and Dagenham became the first team to score more than five goals in the first leg of a league play-off semi-final. The second leg took place four days later at Christie Park in Morecambe. After a goalless first half, Mark Duffy's volley from close range made it 1–0 to Morecambe in the 81st minute before Benson headed in an equaliser four minutes later. One minute into stoppage time Dave Artell's header made the final score 2–1 to Morecambe, but Dagenham progressed to the final with a 7–2 aggregate win.
Rotherham United faced Aldershot Town in their semi-final and the first leg was played on 15 May 2010 at the Recreation Ground in Aldershot. The home side's Marvin Morgan had the best chance of the first half but his shot was saved by the Rotherham goalkeeper Andy Warrington. Midway through the first half, Aldershot's goalkeeper Jamie Young was stretchered off with an injury and replaced by Mikhael Jaimez-Ruiz. With two minutes of the match remaining, Adam Le Fondre intercepted a backpass from Aaron Brown and shot past Jaimez-Ruiz to secure a 1–0 win for the visitors. The second leg of the semi-final was held at the Don Valley Stadium in Sheffield four days later. Ian Sharps hit the Aldershot crossbar, but Le Fondre headed home the rebound from close range to give Rotherham the lead just before half time. Midway through the second half, Kevin Ellison's header from a Nicky Law cross beat Jaimez-Ruiz to make it 2–0 which was the final score. Rotherham won the tie 3–0 on aggregate and qualified for the final.