Zendium is a brand of toothpaste marketed by Unilever in Austria, Belgium, Croatia, Czech Republic, France, Germany, Hungary, Italy, the Middle East, the Netherlands, Scandinavia, Slovakia and Switzerland.

History

Zendium was introduced in the Netherlands in 1976, its formula being based on the enzyme research of Henk Hoogendoorn.

Zendium

As of 2007, zendium's market share in Denmark was about 37%.

Zendium

Ingredients

The active ingredients in Zendium are:

Zendium

Enzymes: amyloglucosidase, glucosidase, lactoperoxidase, glucose oxidase and lysozyme. Sodium fluoride Colostrum Lactoferrin Potassium thiocyanate Sodium fluoride Zinc gluconate Abrasive: Hydrated silica Surfactant: Steareth-30

The supporting ingredients in Zendium are:

Carrageenan

Citric acid

Disodium phosphate

Glyceril

Hydrated silica

Sodium benzoate

Sorbitol

Steareth-30

Water

Xanthan gum

The flavours and colours in Zendium are:

Aroma

Sodium Saccharin

CI 77891

Unlike many types of toothpaste, Zendium products do not contain the foaming agent sodium lauryl sulfate (SDS or NaDS, where D means dodecyl). The lack of SLS protects the mucous membranes and is believed to reduce the risk of aphthous ulcers. In addition, since Zendium does not contain SLS or similar foaming agents, it can be used together with chlorhexidine.

References

External links

Official websites in Denmark, Germany, Italy, the Netherlands, Norway, Sweden.

Brands of toothpaste

Unilever brands

Products introduced in 1976