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SOCIAL VISITOR CO., Box 3139, Boston, Mass.
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[Illustration: A PELTYVILLE FISHERMAN MAKES A BIG CATCH.]
I think I'll chain the bull-dog As soon as it is dark, And put him in the stable, where We cannot hear him bark.
Because if I should let him Upon the sofa stay, His awful bark might frighten dear Old Santa Claus away.
Paris is responsible for bringing out the very latest fad of the advertising fiend, says an English newspaper. We have heard of the American who advertised his wares on the passing clouds at night-time, by means of reflecting written sentences extolling literally to the skies his particular brand of merchandise with a powerful magic-lantern. We have heard, too, of the enterprising firm of patent-medicine venders who painted an advertisement of their wares on the rocks round Niagara, and of those who painted them upon the roadway. It is a development of this last method which has just come out. It is worked as follows: A tricycle is built with very broad tires, but these tires, instead of being smooth, are furnished with rubber type of large pattern, arranged so as to form sentences. On the top of the wheel is an ink-reservoir, supplied with a roller which inks the type, and at the bottom is a blower worked by the pedals, which is constantly blowing away the dust from the roadway in front of the wheel, so that it has a nice clean surface on which to impress its advertisement. Of course this novel tricycle can only print on wood or asphalt; but as most streets of Paris are so paved, there is plenty of scope for it, and the ink, being of a brilliant color and very permanent, leaves its mark quite readable for days.