Wilkinson Sword is a formerly British brand for razors and other personal care products sold in Europe, owned by the US company Edgewell Personal Care. The company was founded as a manufacturer of guns made in Shotley Bridge in County Durham, by Henry Nock in London in 1772.
Besides guns, the company has also produced swords, bayonets and products such as typewriters, garden shears, scissors and motorcycles. Gardening equipment is still made under the Wilkinson Sword name by E.P. Barrus under a licensing arrangement. Wilkinson Sword has manufactured its products in three UK locations over the years: in London (Chelsea and Acton), Cramlington in Northumberland, and Bridgend in Wales, where it made gardening tools. In 2000, the company closed its razor plant in the UK and consolidated production in Germany. In 2014, the company further moved most of its production to Czech Republic.
History
Henry Nock began trading as a gunlock smith out of Mount Pleasant in London in 1772. In 1775, he formed Nock, Jover & Co. with William Jover and John Green. The American Revolutionary War led to strong sales for the new company. In 1776, the Board of Ordnance granted Nock, Jover & Co. an advance of £200 to start producing bayonets and in 1779 the company won a contract to produce 500 seven-barreled volley guns for the Royal Navy. Although designed by James Wilson, these would become known as Nock volley guns or Nock guns.
When Henry Nock died in 1804, he left the company to his foreman and adopted son-in-law, James Wilkinson. When James's son Henry Wilkinson joined the company it was renamed James Wilkinson & Son (also known as simply Wilkinson & Son). It became the Wilkinson Sword Company in 1891.
Motorcycle production
Wilkinson Sword produced some of the earliest motorcycles in 1903. These were two-cylinder machines with Belgian engines made by Antoine, which were marketed by a garage in Chelsea, London – one of the first motorcycle dealerships in the UK. The venture was not a success. Wilkinson developed and manufactured the Wilkinson TMC, a luxury touring motorcycle between 1911 and 1916, when production was stopped by World War I. The first 'Wilkinsons' were designed for military reconnaissance by P G Tacchi. Demonstrated to the British military in the summer of 1908, the Wilkinson motorcycle failed to impress the authorities, despite optional accessories including a sidecar complete with Maxim machine gun – and a steering wheel instead of handlebars. The company continued development and exhibited a new version a year later at the Stanley Clyde Motorcycle Show at the Agricultural Hall, Islington, London in 1909. Only about 250 Wilkinsons were produced before World War I. Restrictions brought the line to its end in spring 1916, and Wilkinson then produced thousands of bayonets for the war effort. After the war, they continued to develop the in-line four engine – but in a new car called the Deemster. They never resumed motorcycle production.
World War II
Wilkinson Sword began producing the Fairbairn–Sykes fighting knife for British Commandos and special forces during World War II. This knife became widely used by many militaries around the world. Wilkinson's Pall Mall sideline in bulletproof vests also proved instrumental in the design and early fabrication of 'flak vests' used by USAAF aircrew.
Stainless steel razor blades
In 1962, Wilkinson Sword introduced stainless steel razor blades. Soon the company's blades made rapid gains in market share because one blade, though somewhat more expensive, could be used for a week. The earlier carbon steel razor blades rusted quickly enough that many people used a new blade daily. Although Wilkinson gained a larger percentage of the market, the demand for razor blades declined to approximately 14% of its previous level. This introduction gave Wilkinson a significant market share. Previous market leaders responded by introducing their own stainless blades. The technology had been available for some time, but the market leaders such as Gillette, which held a patent on stainless blades, presumably knew that any gain for them in market share would be overwhelmed by the dramatic reduction in the size of the market.