In Demand Radio is a commercial radio station based in Wallasey, Merseyside. The station broadcasts a Rhythmic Contemporary format to Liverpool, North West England and North Wales. It is owned and operated by In Demand Global Ltd.
History
The station launched on 9 November 2020, operated by the team behind a local music festival, Reminisce Festival. Presenters at launch included former Radio City personalities Lee Butler and Gemma Cutting, as well as ex-Juice FM and Capital Liverpool presenter Baz Todd. The station also featured syndicated programming from notable dance music DJs such as Tiësto, Dave Pearce, Judge Jules and Roger Sanchez.
In March 2021, former Radio City and Greatest Hits Radio presenter Rick Houghton joined the station to present a weekend show and assist with the development of new programming ideas.
Programming
In Demand Radio broadcasts from studios at 40 Mill Lane, Wallasey. Other than some syndicated programming, its entire output is locally produced. In Demand Radio's breakfast show is presented by Lee Butler, Josef Hollywood and Gemma Cutting. The station features a number of competitions and traditionally gives away a car to a nominated local carer or charity worker during Christmas.
Presenters
Some of the presenters on in demand radio include
Lee Butler (Breakfast and Friday night)
Gemma cutting (Breakfast)
Steve weaver (Mid-mornings)
Dan Kelly (Afternoons)
Jack Helier (Drivetime)
Baz Todd (evening’s)
Andy Christian (early Breakfast)
Sie Austin (Friday and Saturday)
Tommy Mc (Friday evening’s)
Billie Clements (Friday evening’s )
Ian Longo (Saturday evening’s )
Steve cocky (Friday night and Saturday evenings)
Chris Cee (Saturday evening’s)
Rick Houghton (Weekend mornings)
Mc B (Saturday Afternoons)
Claire Simmo (Sunday mornings)
Nick the Lunatic (Sunday afternoons)
Davy T (Sunday afternoons)
DJ 2kind (Sunday evening’s)
Ian Redman (Sunday evening’s)
Louis Smith (Monday Nights)
Marc Kenny (Monday nights)
Dave Worthy (Tuesday nights)
Dave Bolton (Tuesday nights)
Lee Morrison (Thursday nights)
Jay Viper (Thursday Nights)
Former presenters
Josef Hollywood
Jay Hynd
Dave Graham
Liam Hincks
Vicki Scott
Mark Freejack
Roger Da’Silva
Mark Cava
Carlos Riero
Transmission
In Demand Radio broadcasts on the MuxCo Wrexham, Chester and Liverpool digital radio multiplex, covering over 800,000 households in the regions of North West England and North Wales. The station's signal reaches as far north as Blackpool and as far south as Stoke-on-Trent, with much of Manchester also within coverage.
Reminisce Festival
In Demand Radio is the official media partner of local music festival Reminisce Festival. The festival has been held every year since 2014 in Sherdley Park, St Helens. The station broadcasts live music from the festival's stages live on air.