The 1969–70 Miami Floridians season was the second season of the Miami Floridians in the American Basketball Association. The team notably tried gimmicks to attract fans. November 5's game would be Ladies Night, with free honey colored pantyhose (originally $2 value) given to the first 500 ladies, provided it fit anyone from 5 feet to 5 feet, 9 inches in size, with nothing extra needed to buy. For the November 10th game, if one bought a ticket (for $5), they would be allowed to walk to the Auditorium to see Jimmy Ellis (who had just lost the World Heavyweight title to Joe Frazier) box Roberto Davila, with the fight being after the game. The team faltered to a dead last finish, with constant trades and scant profits. Ned Doyle, an advertising executive became majority owner of the team, and he decided to make the team a regional franchise, named the Floridians, playing in Miami Beach, Jacksonville, Tampa-St. Petersburg and West Palm Beach.
Roster
23 Andrew Anderson - Shooting guard
41 Butch Booker - Center
22 Walter Byrd - Power forward
30 Larry Cannon - Shooting guard
42 Al Cueto - Center
20 Donnie Freeman - Point guard
32 Art Heyman - Shooting guard
34 Simmie Hill - Small forward
14 Wil Jones - Power forward
26 George Lehmann - Point guard
22 Maurice McHartley - Point guard
44 Willie Murrell - Small forward
23 Lynn Shackelford - Small forward
33 Donald Sidle - Power forward
32 Daniel Sparks - Power forward
24 Erv Staggs - Small forward
43 George Sutor - Center
43 Skip Thoren - Center
34 Dallas Thornton - Small forward
22 Stephen Vacendak - Point guard
32 Hubie White - Shooting guard
-- Bob Woollard - Center
Final standings
Eastern Division
Awards and honors
1970 ABA All-Star Game selections (game played on January 24, 1970) Donnie Freeman